...so one would assume that someone with an IQ bigger than their bra size is watching out for them sometimes. The same cannot be said of these budding equestrians, who are being shamelessly exploited in an attempt to market horses. Because selling horses is SO much more important than your baby's skull!

I am particularly curious about the life vest on the baby. Is Parent of the Year concerned he may be thrown into an adjacent pond? Or is this meant to protect his ribs? Since, you know, those are so much more important than your brain.

Truly, everything about this picture horrifies me beyond belief. From the child on the feet to the child on top of the baby, to Mother of the Year sitting right there blithely oblivious to the trip to the ER in her future, to the rope halter (!) on the baby with the attached lead trailing between his front legs and all the way back to his feet...and finally the conveniently located flimsy foldable lawn chairs just waiting to become part of the melee...Who does not see the almost inevitable "after" picture here? But hey y'all! Look at how quiet that foal is!
*sigh*
I should give this parent kudos for actually acquiring and using a helmet which appears to be an approved type for their tiny toddler. At least this way, when the yearling they are riding spooks and dumps them, they may avoid brain injury! Thank God for small things, huh?
People! Your toddler is not a piece of sacking-out equipment. If you MUST put something on your yearling's back to see if he's going to flip out, may I recommend an old shirt filled with some kitty litter? Or a pair of saddlebags? Using your child as a guinea pig and a marketing tool...well, I just don't know what to say to that.

Sega, you see, is run by people with college degrees...and lawyers.